The value of volunteering

The value of volunteering

I’m too busy. I don’t have the right skills or knowledge. I won’t know anyone. These are just some of the reasons why you might decide against volunteering. But even the smallest amount of support can make a huge difference to organisations which rely on volunteers to...

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Being bold for International Women’s Day

Being bold for International Women’s Day

It's International Women's Day (IWD) on 8 March, a campaign which aims to create a more inclusive, gender equal world. This year, the theme is #BeBoldForChange, calling on people to take action in key areas such as challenging bias and inequality, campaigning against...

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Identifying your target customers

Identifying your target customers

When it comes to marketing your business, it is very easy to fall into the trap of trying to tell everyone, everything about your business because you don’t want to miss anybody. The trouble with this approach is that you will spread yourself too thinly and waste...

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